Dr. Soonhong "Hong" Min, Assistant Professor of Marketing and Supply Chain Management, Price College of Business, University of Oklahoma

Speaker - Reverse Logistics Seminars

Topic - "Controlling and Measuring Reverse Logistics Program Effectiveness" - Columbus, OH 2007

Dr. Soonhong "Hong" Min (smin@ou.edu) is an Assistant Professor of Marketing and Supply Chain Management at Price College of Business, University of Oklahoma. Hong’s teaching and research interests include issues in interfirm collaboration and organizational learning in a supply chain setting, a theory and practice of supply chain management, strategic interface between marketing and logistics, reverse logistics policy, among others. Hong has published in the Journal of Business Logistics, International Journal of Physical Distribution and Logistics Management, International Journal of Logistics Management, Journal of Retailing, Journal of the Academy of Marketing Science, Journal of Business Research, International Marketing Review, Journal of Business and Industrial Marketing, Journal of Marketing Theory and Practice, Multinational Business Review, E-Business Review, and Business Horizons. In addition, he co-authored a book titled Supply Chain Management. Before his academic career, Hong had several marketing and outsourcing positions at IBM and served as a consultant for a multinational company and a famine relief organization.